Case study · B2B Services
Website rebuild that tripled qualified leads for a B2B consultancy
A conversion-first redesign with sub-second load times, plus technical SEO that lifted organic traffic.
- Client
- B2B operations consultancy
- Industry
- B2B Services
- Timeline
- 5 weeks
- Services
- Web Application Development
The challenge
The old site took six seconds to load, buried the offer under service pages, and converted less than one percent of visitors. Paid traffic was being wasted on it.
What we did
- 01
Repositioned the site around one outcome and one call to action, with proof placed where doubts arise.
- 02
Rebuilt on Next.js with a performance budget enforced in CI, cutting load time to under a second on mobile.
- 03
Migrated every URL with redirects, added structured data, and fixed crawl issues that had hidden half the site from search.
- 04
Launched with analytics and a testing plan, then iterated monthly on the pages that mattered.
“Our site loads in under a second and demo bookings tripled.”
B2B operations consultancy
Have a similar problem?
We will tell you on the first call whether the same approach fits, and what it would return.